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Tobacco ads are meant to influence a young audience, it's how they earn their business! There is simply evidence in this because of the way the ads are promoted:
- Famous "Teen Idols" are usually seen in tobacco ads.
- The ads can be spotted in just about any magazine geared toward teens.
- The message that more often than not comes across in a tobacco ad is that it's "cool" to pick up a cigarette.
|Jennifer Mathes, Ph.D.|